Design premium ad placements. Set your price. Stay in control.

Plakard lets publishers define ad layouts, approve creatives, and sell inventory on their terms - without code

No code Native layouts Approval workflow Pricing controls
Plakard platform demo
Lightweight embed
No cookies, no consent banners
Core Web Vitals friendly

Why publishers switch to Plakard

Ad networks were built for advertisers. Plakard is built for you.

Without Plakard

  • Ad networks break your design and compress margins
  • Managing native ads manually is slow and doesn't scale
  • No per-placement pricing or enforceable rules
  • Visitors tracked across the web without your say

With Plakard

  • Your layout, your brand - ads blend seamlessly
  • Advertisers apply to your spec, you approve in one click
  • Set your price, your rules, your terms
  • Zero cookies on your visitors' browsers

How It Works

Four simple steps to launch premium ad placements that match your brand and business model

1

Design

Build your ad placement with a visual editor. Define fields, layout, and styling to match your site.

2

Price & Publish

EUR 25.00 CPM Regular Sports bet

Set pricing per placement with custom rates by ad category. Define the ad format advertisers must follow.

3

Publish

<script src="plakard.js"> <div id="plakard-1"> </div> plakard.io/p/your-placement

Get embed code for your site and a shareable link for advertisers to submit campaigns.

4

Approve & Go Live

Review submissions in your approval queue. Accept what fits, reject what doesn't.

Built for Publisher Control

Every feature designed to give you more control over your inventory and revenue

Native by Design

Your layout, your brand. Premium placements blend seamlessly into your content without compromising aesthetics.

Your Rules

Full control over what runs. Approve every campaign before it goes live on your site.

Revenue Ownership

Set your own price. No negotiations, no minimum CPMs. You decide what your inventory is worth.

Faster Ops

Advertisers apply to your spec. No back-and-forth on creative sizes, formats, or brand guidelines.

Why not an ad network?

Ad networks optimize for advertisers. Plakard optimizes for publishers.

Ad networks
Plakard
Design integrity
Network controls the look
Your layout stays intact
Pricing
Network sets CPM floors
You set and keep the price
Brand safety
Blocklists and filters
You approve every creative
Creative workflow
Back-and-forth revisions
Advertisers build to your spec
Visitor privacy
Third-party cookies and tracking
Zero cookies, zero tracking

Plakard never sets cookies on your visitors' browsers

We record placement views and clicks - never personal visitor data. No fingerprinting, no consent banners required. The only client-side token Plakard uses is a short-lived nonce to validate that an ad request, view, and click belong to the same session. It is never used to identify or track visitors across pages or sites.

No subscription fees, no setup costs. You earn exactly what you set.

Frequently asked questions

How is Plakard different from ad networks and native widgets?

Ad networks control the look, the price, and the advertiser selection. Plakard flips that. You design the placement, set the price, and approve every creative before it goes live. No third-party code dictating what your site looks like.

Do I need to change my CMS or theme?

No. Plakard works with any website. You add a single embed snippet where you want the placement to appear. It works with WordPress, headless CMSs, custom-built sites, and everything in between.

Can I run multiple advertisers in one placement?

Yes. You can accept multiple campaigns for the same placement and configure rotation, scheduling, and priority rules to manage how they display.

What if an advertiser violates rules mid-flight?

You can pause or reject any campaign at any time. The placement reverts to its default state instantly. You stay in control throughout the campaign lifecycle.

Can I set different prices by page or section?

Yes. Each placement is independent with its own pricing. You can also set different rates by ad category - for example, charging more for sports betting or political ads than for regular campaigns.

What about visitor privacy?

Plakard never sets cookies on your visitors' browsers. We record placement views and clicks - never personal visitor data. No fingerprinting, no consent banners required.

What metrics do I get?

Views, clicks, CTR, and revenue per placement - with revenue broken down by ad category. You also get aggregate breakdowns by country, device, and browser, plus daily time series with period-over-period comparison. All data is aggregate - we never track or identify individual visitors.

Own your inventory, end to end.

Join publishers taking back control of their ad business.

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Join the waitlist

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